Download data and methodology
This section is a place to download data and understand the methodology behind what we have published.
We welcome you to use Signals data for your own research.
All Signals data is licensed for use under the Creative Commons CC BY 4.0 license(opens in a new window), which allows you to use, share, and adapt the data but requires attribution or citation. If you download and use this data, please cite our work with the following suggested citation: Aaron Chatterji, Thomas Cunningham, David J. Deming, Zoe Hitzig, Christopher Ong, Carl Yan Shan, and Kevin Wadman, “How People Use ChatGPT,” NBER Working Paper 34255 (2025), https://doi.org/10.3386/w34255(opens in a new window).
Methodology
The details of our methodology can be found in the attached data dictionary(opens in a new window).
Report data and methodology

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